About project
Project Date:: April 2024
Client: Lakeside Storage, Ennis TX
Project Type:: Logo Creation
A good logo is a memorable symbol of your brand, conveying your values with simplicity and impact. It should be versatile across all platforms, building trust and recognition with your audience.
Our Task Was
Design a logo that embodies the marina, incorporating elements from the nearby lake to create a strong yet subtly feminine aesthetic. This distinctive design will capture the local vibe while helping your brand stand out in the community.
Project Process
- Consultation: We began with a basic consultation to discuss the client’s needs for the new design.
- Style Exploration: The client provided 5 logos they liked and 5 they didn’t, along with reasons for each. This helped us understand their preferred style, especially since we couldn’t meet face-to-face.
- Font Selection: Knowing the design would be font-heavy, we spent time experimenting with different fonts to achieve the desired impact.
- Incorporating Elements: We integrated elements from the storage industry and the nearby boating lifestyle to reflect the local vibe.
- Design Process: After drafting the initial designs, we presented them to the client. Following several revisions, we arrived at a final design that perfectly captured the client’s vision for their business.
Result
To successfully launch to the public, the project required additional elements such as business cards and banners. Strong branding and a compelling image from the start are essential for making a lasting impression!
- Full branding guide issued
- Business cards designs
- New client info cards
- Banners 8ft x 4ft
- Yard signs 24in x 18in
Conclusion
The client was highly satisfied with the project and is eager to collaborate with us on developing her website and enhancing her social media presence.